User experience audits for Mayfly Media

Mayfly Media are a specialist Umbraco and Sitecore development agency who work with global brands on large-scale complex projects.

Mayfly wanted to increase the success of their clients’ users’ experience and provide on-going insight to the ROI of their clients’ websites.

Mayfly engaged us to carry out audits on their clients’ websites. For an audit, we get to grips with the client’s website objectives, understand their core audience, then review the site, app or product based on how well it helps the end-user and client achieve their objectives. We look at usage statistics and user flow and provide advice for improvement.

With Mayfly’s charity client The Railway Children, increasing donations and event sign-ups was a core objective. Since they’ve implemented our recommendations, donations have increased considerably.

“Deckchair’s audits provide both subjective and factual expert analysis.  It’s an incredibly valuable point of reference and it’s proved invaluable in improving user experience and conversion across our client base. Becky and Ollie’s approach is meticulous, methodical and practical.”

Janusz Stabik, Managing Director.

www.mayflymedia.co.uk